There is a shift happening before our very eyes

Some can see it others cannot

Most are still sedentary

A few have been persisting for all eternity

Walk with your own step

Dance with your own feet

Now is the envy of the



The Same


No one can implicate me in shame

For I know we are one in the same

Of  only one Light

Of only one Breath

But we live by many names

We shall all share in death

For day is no different than night

Systems Experimentalist

This is a post about lean theory using “Running Lean” as a playbook in the day to day operations.  Below is one of many hypothesis being tested.  A Systems Experimentalist at work.

De-risking the competition.


24 guarantee or it is free as the UVP.  This will encourage buyers to go ahead and spend the money, and then hope that it is not delivered in 24 hours.  It is a win-win-lose, I win by getting the sale, they win by getting it for free, I lose by giving it away for free.
A hook has four pieces, Trigger,  Action, Reward, Investment
The 24HR guarantee has not been as successful as one might have hoped.  However, life goes on my friends.
Do not let one misstep stop you from growing.
Move on with the experiments.
Long Live the Truth

Each Day


Each day is a problem, a challenge, for you to figure out.
Each day you solve those problems and allow the next to come up.   Each day you build synergy from the past problems.  Each day you solve bigger and harder problems.
Each day solutions are brought to you based off the questions you ask yourself.
Each day you are the determinant of your happiness.
Each day you have a choice.


Create, do, and see

What others cannot or will not




Allow yourself to be yourself.

Step out of your own way,

Only as to enjoy the play.


Being A Leaf

Like a beam of light you were once all that I could see.

Without a moments past you are now leaving me.

The highs that you have once brought have been replaced with lows deeper than that of the sea.

Thank you for your love, for you have shown me what it truly means to be a part of this magnificent tree.